Thursday 23 December 2010

Xmas Task #6

Introduction and 1st paragraph

'' Rather than representing them as individuals, sections of the media use kind of shortland in the way in which they represent some groups of people.''

Despite the success of 'Slumdog Millionaire' why is it that there is still a lack of South Asian actors in Hollywood.?

Cameos, Cab drivers and Criticsism is what is to b expected of South Asian actors in Hollywood today. As we aproach the age of new and advanced digital technology it seems that the stereotypes and representations of South Asians still remain the same, despite the record breaking, global blockbuster 'Slumdog Millionaire' which was said to have changed the cinema landscape for South Asian actors wanting to break into Hollywood.

''Examples of bollwood slowly entering the western world can be easily displayed: Andrew Lloyd Webber successfully produced is new musical Bombay Dreams, Monsoon Wedding was a hit in western cinemas'' This quote which was from a few years back shows a glimmer of hope for South Asian Actors just like Slumdog Millionaire did when it first appeared in cinemas, yet nothing came from these as there havent been any further breakthoughs into the western cinema of any slight significance. You could argue that there have been breakthroughs into American Television which is a start, but even then this could be argued as even Dev Patel has made his feelings clear about the stereotypical roles of South Asians such as Cab Drivers, Doctors, Nurses, and Computer nerds being offered to him.
http://www.guardian.co.uk/film/2010/aug/11/dev-patel-asian-roles-slumdog?INTCMP=SRCH (Article, full of quotes an good points i could add, unsure of which to add here..)

''It can be argued that this may be linked ideologically to such things as legislation promoting equal opportunity.''

Xmas Task #5

Essay plan

Break your ideas and research down into sections and paragraphs with headings, summaries and a list of references that you hope to include at each step.

1. Introduction - Basic introduction to my question and theories in relation to the context of South Asians in hollywood. Despite the success of 'Slumdog Millionaire' why is it that there is still a lack of South Asian actors in Hollywood.? begin by questioning
Examples for Bollywood slowly entering the western world can be easily displayed: Andrew Lloyd Webber successfully produced his new musical Bombay Dreams, Monsoon Wedding was a hit in Western cinemas

2. Stereotyping and representations
- How Asians are stereoyped, therefore given stereotypical roles in films.
Post 9/11 / Moral Panics
- Stereotyped and classed as terrorists -
(Harold and Kumar escape from Guantanamo Bay - Kal Pen plays a charcater who is represented as an Asian who is mis interpreted to be a terrorist because of his skin colour and ethnicity) Why is it that these films are appropriate. Is the Genre of Comedy a key feature in the films success and ratings
+
(My Name is Khan - Sha Rukh Khan plays a character who is single handingly proving the stereotype of Muslims in america wrong as even though his character has alzimers syndrome in the film, he still proves to be a role model and an example of an American Muslim proving they are not a terrorist and simply doing good deeds.)

'' The representation of groups, however, is not axed forever and its possible to observe how it changes over time.'' - The films shows this to us

3. Kal Penn (South Asian Actor)
- Talk about his succsess, and his roles in films,
He is most well known for his Van wilder movies and his lead roles in the Harold and Kumar Franchise
- How he became notticed through stereotypical comedy roles for South Asians.
(Cameos in Van Wilder, Superman returns, 24, Main role in Harold an Kumar, Main role in The Namesake)

4. Stereotypical roles in American Tv and cameo roles in films for South Asians
(Doctors, Nurses, Taxi drivers, assistants, Computer geeks, Corner shop owners)
- Paminder Nagra (ER)
- Kal Penn (Van Wilder)
''What do Kal Penn Modi, Parminder Nagra, and Sendhil Ramamurthy all have in common? Let me give you a hint Kal Penn, Sendhil, and Parminder are all doctors on television
This shows how South Asian actors are still subordinated and offered only these stereotypical roles. what choices do these actors have, they must take every opportunity they get as not a lot come easily in Hollywood and American TV. The affects of then taking these roles is that we see them in these characters and judge them immidatly as audiences and are given the view that they are best suited to these roles, when we actually dont know what roles they might be good at as they havent been given the chance.

5. Slumdog Millionaire (Film based on South Asians)
- The success of the film, as it had scooped up the majority of the awards in the grammys and was the best selling film in 2008 beating Chrsitopher Nolans - Batman 'The Dark Night'
- I will talk about the effect of the film and why it hasnt had the impact it sought out to as even though it was not advertised majorly before its release, it was still very popular and very big in cinemas across the western world.. What had gone wrong.. and did audiences get bored of it, or was it simply just a one hit wonder..

'' The film won eight Oscars out of 10 nominations in every conceivable category," he says. "Every category that is, except for acting ones." Which might have been a much stronger point were he not using Dev Patel and Freida Pinto ''
- http://www.guardian.co.uk/film/filmblog/2009/dec/22/south-and-east-asian-actors

''Slumdog Millionaire was described as being a globalised movie thanks to its meshing of western and eastern forms and locations, styles and sounds''
The key word that sticks out for me is WAS, as it seemed to haved done this yet it hasnt had the impact that was as powerful as expected.

6. Theories
Audience theories - Hyperdermic needle > Audiences are injected with steretypes of South Asians in Hollywood

- Audiences are used to being familirased by seeing thier favourite celebrities and hollywood icons in films as they have been injected by their star power, which would refrain them from looking at newer different stars. such as south asian actors.

Gender and Ethnicity - How ethnic characters are represented in Hollywood films, being given the same stereotypical roles. How audiences perceive them.

- ''Ethinicity is crucial to identity formation yet it is not something predetermined or complete. Ethinicity for Hall, is a 'project', or something that we continually shape through which we position ourselves.''

- ''By explaining cultural identity through biological makeup in this way, the concept of ethinicty can lead to reductionists conclusions and cultural essentialism: 'they are like that beacause its in thier blood' (Gillespie, 1995: 8). ''


7. Conclusion - unsure?
The Media is very powerfull, as it seems to have the power to influence audiences and viewers who passivly watch and intake what the media gives them, as the media uses societys stereotypes in thier films and portrays everything stereotypically in most majority of cases.

Tuesday 21 December 2010

Xmas Task #4

Additional Web Research

A-level Media Sites - research
Media Magazine
MediaEdu

Broadsheet Newspaper sites
Media Guardian
- Dev Patel Attacks Hollywood about the lack of roles for south asian Actors
http://www.guardian.co.uk/film/2010/aug/11/dev-patel-asian-roles-slumdog?INTCMP=SRCH
Slumdog Millionaire and Last Airbender star says he has struggled to find work beyond stereotypical roles of terrorists, taxi drivers and geeks
- Advertisers discriminate against Ethnic Minorities
http://www.guardian.co.uk/media/2006/dec/04/mondaymediasection32?INTCMP=SRCH
Independent Media
- Christmas Animation for Bollywood
http://www.independent.co.uk/arts-entertainment/films/bollywood-hopes-christmas-animation-is-a-draw-for-audiences-2168547.html#



Media education sites
Mcs
Media Literacy
Film Education
Screen Online
http://www.screenonline.org.uk/tv/id/521352/credits.html
Goodness Gracious Me 1998


Film Review sites
IMDb -
Slumdog Millionaire
Ratings 8.3 out of 10
Won 8 Oscars and was nominated for over 100 other awards
http://uk.imdb.com/title/tt1010048/
Harold and Kumar escape from Guantanamo Bay
Rated 6.7 out of 10
Won the best comedy TV Spot award.
http://uk.imdb.com/title/tt0481536/

Rotten tomatoes
Slumdog Millionaire - Reviews
http://www.rottentomatoes.com/m/slumdog_millionaire/
Kal Penn
http://www.rottentomatoes.com/celebrity/kal_penn/biography.php


Film Magazines
Sight and sound
Guardian Film
Katrina Kaif: How Bollywood fell in love with a British unknown
http://www.guardian.co.uk/film/2010/dec/19/bollywood-belly-dance-british-star?INTCMP=SRCH
Bachchan and Khan head Indian player list
http://www.guardian.co.uk/film/2003/dec/03/bollywood.news?INTCMP=SRCH
Go south and east, Hollywood
http://www.guardian.co.uk/film/filmblog/2009/dec/22/south-and-east-asian-actors?INTCMP=SRCH
South and east Asian actors may be enjoying higher profiles in the US on the small screen, but in mainstream films they haven't moved far away from comedy sidekicks and stereotypes
Slumdog Millionaire - Overview
http://www.guardian.co.uk/film/movie/126911/slumdog-millionaire
English is Recast in Indian Films
http://www.guardian.co.uk/education/2008/oct/17/bollywood-english?INTCMP=SRCH
The lure of new markets and a healthy appetite at home for controversial storylines are prompting Bollywood to turn from song and dance to dialogue with global appeal, reports Randeep Ramesh
Bollywood aims for Hollywood
http://www.guardian.co.uk/business/2007/jul/02/film.india?INTCMP=SRCH
Empire

Wikipedia

Google scholars

Youtube

http://www.youtube.com/watch?v=gsf5VW7ZhQg&feature=related




The film won eight Oscars out of 10 nominations in every conceivable category," he says. "Every category that is, except for acting ones." Which might have been a much stronger point were he not using Dev Patel and Freida Pinto

Xmas Task #3

HISTORICAL TEXT ANALYSIS & RESEARCH

- Mind Your Language - 1977
British comedy Tv series about multicultural students in Britain.

- Goodness gracious me -Peter sellars (Song/ Radio)

- Goodness gracious me - tv series (Showing Stereotypical ideologies of Indians)


- Bend it Like Beckham 2002
Film on about an indian girl, who is in love with football, and David Beckham, aspiring to be like him, although her religion and gender plays a wildcard as it doesnt make it easy.
http://www.youtube.com/watch?v=XsmbObwStSQ - Film Trailer







Textual Analysis
The trailer is constructed very well, as it shows clearly how different ''Jess Bhamra'' (Parminder Nagra) really is compared to typical indian girls, ''who can cook aloo gobi''.
As the trailer begins by showing her family at her sisters wedding, showing the traditional side to Indians celebrating a wedding, Along with commentary explaining what INDIANS WANT, he then goes to say ''jess bhamra wants something more'' as the trailer moves onto her playing football in the park with boys and skilling them up, along with a flash to a scene of david beckham with the ball, trying to connote a similarity in playing styles. Jess is fouled, and then the screen immidiatly changes to her mum walking into her room and jess turining off the tv, which could show that she was just dreaming. Then in a conversation with her father, he says 'you must start behaving like a proper woman'' - Indicating that football is not for women More precisly Indian women, which is a bold statement to make. follwed by a scene showing her sister meeting her friends in a shop, and they over exaterate how women should act, and you can see how jess looks like the odd one out.
The next scene after shows her mum cooking/teaching her how to cook aloo gobi, and jess in the background trying to do keepy upies with the gobi. with her mum speaking, saying that she was married by her age, bringing in the historical view of indian girls should marry young.
There is then a montage of footballing clips followed by an immediate change to a club scene, in where jess actually looks like a girl, as she is dressed up and dancing.
There is another montage of short clips after, before there is text on the screen along with the commentary about ''fitting in''. which is what the film is about in some respects. Another onscreen text ''standing out''. with a final text which cleverly uses the footballing term ''Bending''
with the words ''all the rules''
The final clip somes up the films values and what its showing as its a clip of Mrs Bhamra (jess's mum) in a football studio with pundits who say ''You must be very proud of you daughter'' and her response in anger is negative as she replys by stating she is not happy her Indian daughter is running around kicking a ball, showing her legs, and that they shouldnt encourage her.

• How society has changed over the years and how these changes are reflected in different media texts?

- Society hasnt seemed to have changed much, even with the breakthrough of Slumdog Millionaire.
- There is still the steretypical representation of South Asians in Hollywood, as they are in predictable roles.

• how popular culture reflects the 'spirit of the age' or zeitgeist?

- How is it similar/different to your text?
Bend it like Beckham is similar to my text as its Main Character is South Asian. Both Are about the main characters struggle to break through and find happiness.

- How does this show how the genre/society has changed?
The argument is that society hasn't changed enough, if it has, and it needs to be more acceptance of South Asian Actors.

Xmas Task #2

Bibliography So Far....

Key Quotes from Books

Nathans Abrams
''Studying Film''
Great Britain: Hoddler Headline Group : 2001


Abrams, N., Bell, I., & Udris, J. (2001). Studying film . London: Arnold ;.

'' There are 5 key elements to be considered when studying stars. The star as a real person, the star as a form of economic capital or commodity, the star in performance; as someone who takes on roles and characters, the star as an image, a persona, a celebrity, a star as a form of representations''

''Think about what this says about modern day stars. Is there a gap between thier star image and the real person?''


AS Media Studies : The Essential Introduction


Rayner, P., Kruger, S., & Wall, P. (2006). AS media studies: the essential introduction (2nd. ed.). London: Routledge.

(Stereotyping)

'' Rather than representing them as individuals, sections of the media use kind of shortland in the way in which they represent some groups of people.''

'' The representation of groups, however, is not axed forever and its possible to observe how it changes over time.''

''It can be argued that this may be linked ideologically to such things as legislation promoting equal opportunity.''

John Hartley
''Communication, Cultural and Media Studies :
The Key Concepts:
Third Edition''


Routledge Key Guides.
Hartley, J. (2002). Communication, cultural and media studies: the key concepts (3. ed.). London [u.a.: Routledge.


''Ethinicity is crucial to identity formation yet it is not something predetermined or complete. Ethinicity for Hall, is a 'project', or something that we continually shape through which we position ourselves.''

''By explaining cultural identity through biological makeup in this way, the concept of ethinicty can lead to reductionists conclusions and cultural essentialism: 'they are like that beacause its in thier blood' (Gillespie, 1995: 8). ''

BOOKS

Asian American Youth: Culture, Identity and Ethnicity.
Hollywood Cinema. Malden, MA: Wiley-Blackwell

Links...

Media Guardian- Dev Patel Attacks Hollywood about the lack of roles for south asian Actors
http://www.guardian.co.uk/film/2010/aug/11/dev-patel-asian-roles-slumdog?INTCMP=SRCH
Slumdog Millionaire and Last Airbender star says he has struggled to find work beyond stereotypical roles of terrorists, taxi drivers and geeks

Advertisers discriminate against Ethnic Minorities
http://www.guardian.co.uk/media/2006/dec/04/mondaymediasection32?INTCMP=SRCH

Independent Media- Christmas Animation for Bollywood
http://www.independent.co.uk/arts-entertainment/films/bollywood-hopes-christmas-animation-is-a-draw-for-audiences-2168547.html#

Slumdog MillionaireRatings 8.3 out of 10Won 8 Oscars and was nominated for over 100 other awards
http://uk.imdb.com/title/tt1010048/

Harold and Kumar escape from Guantanamo BayRated 6.7 out of 10Won the best comedy TV Spot award.
http://uk.imdb.com/title/tt0481536/

Rotten tomatoes - Slumdog Millionaire - Reviews
http://www.rottentomatoes.com/m/slumdog_millionaire/

Kal Penn
http://www.rottentomatoes.com/celebrity/kal_penn/biography.php

Katrina Kaif: How Bollywood fell in love with a British unknown
http://www.guardian.co.uk/film/2010/dec/19/bollywood-belly-dance-british-star?INTCMP=SRCH

Bachchan and Khan head Indian player list
http://www.guardian.co.uk/film/2003/dec/03/bollywood.news?INTCMP=SRCH

Go south and east, Hollywood
http://www.guardian.co.uk/film/filmblog/2009/dec/22/south-and-east-asian-actors?INTCMP=SRCH
South and east Asian actors may be enjoying higher profiles in the US on the small screen, but in mainstream films they haven't moved far away from comedy sidekicks and stereotypes

Slumdog Millionaire - Overview
http://www.guardian.co.uk/film/movie/126911/slumdog-millionaire

English is Recast in Indian Films
http://www.guardian.co.uk/education/2008/oct/17/bollywood-english?INTCMP=SRCH
The lure of new markets and a healthy appetite at home for controversial storylines are prompting Bollywood to turn from song and dance to dialogue with global appeal, reports Randeep RameshBollywood aims for Hollywood

http://www.guardian.co.uk/business/2007/jul/02/film.india?INTCMP=SRCH




http://www.youtube.com/watch?v=A8dmSsObmkM Van wilder - intro of taj (Kal Penn)
http://www.youtube.com/watch?v=7lBZC-OCQFk - Van wilder 2 - Rise of taj (Trailer)
http://www.youtube.com/watch?v=3M5TM94lqYY&feature=related - The namesake trailer (Kal Penn)

http://www.utwente.nl/cw/theorieenoverzicht/Theory%20clusters/Mass%20Media/Hypodermic_Needle_Theory.doc/ - Hyperdermic Needle

http://www.oppapers.com/essays/Influence-Media-Society/76555?read_essay - Influence of Media

http://www.oppapers.com/essays/Does-Media-Shape-We-Are/146698?read_essay - does the media shape who we are

http://www.oppapers.com/essays/Cultivation-Effect/394887?topic - Cultivation Theory Effects

http://www.oppapers.com/essays/Cultivation-Effect/394887?topic - Google scholar (University of toronto)

http://books.google.co.uk/books?hl=en&lr=&id=uAltS3HHD5cC&oi=fnd&pg=PA32&dq=south+asian+actors+hollywood&ots=nNNVPwq-xa&sig=GbuR7Pmzluj7KTkgYLiD8ee9Hpc#v=onepage&q=south%20asian%20actors%20hollywood&f=false - Google scholar (Facing differences: race, gender and ethnicity)

http://www.grin.com/e-book/27389/bollywood-the-history-and-key-elements-of-bombay-cinema-with-an-excursus - Google Scholars (Bollywood - the history and key elements of the cinema)

http://mcs.sagepub.com/content/22/4/415.short - Google Scholars (Media Imperialism )

http://muse.jhu.edu/login?uri=/journals/cinema_journal/v047/47.4.hillenbrand.html - Google Scholars (Cinema Journal)

http://books.google.co.uk/books?hl=en&lr=&id=hNoXnPNS7ngC&oi=fnd&pg=PA200&dq=south+asian+actors+in+hollywood&ots=oezYeZFg-y&sig=MHnVDEf4q4Gd77FlI9PbGh3Wnac#v=onepage&q&f=false - Google scholars (From Bollywood to hollywood - the globalisation of Hindi cinema)

http://onlinelibrary.wiley.com/doi/10.1525/ae.2002.29.3.728/abstract - Google Scholars (The karma of brown folk)

http://papers.ssrn.com/sol3/papers.cfm?abstract_id=1644285 - Google Scholars (Bollywood in Hollywood: Value chains, cultural voices and the capacity to aspire)

http://www.starcentralmagazine.com/the-ultimate-top-10-list/2010/04/12/top-ten-most-successful-hollywood-actors/ - ten most successful actors

http://www.associatedcontent.com/article/104776/top_10_male_hollywood_actors_of_today.html - top 10 actors - audience prefferences

http://bollywood-tips.blogspot.com/2006/12/top-ten-bollywood-actors.html - succesfull actors in bollywood

http://muslimreverie.wordpress.com/2009/07/25/whats-wrong-with-this-picture/ - Prince of Persia - critism of cast

http://race.change.org/blog/view/hollywood_says_iranians_are_cool_so_long_as_theyre_persian_and_white - Critism of Hollywoods percption and representation of iranians

http://www.sepiamutiny.com/sepia/archives/006240.html - The last airbender critism over cast

http://www.guardian.co.uk/stage/2006/may/31/theatre.india - Article from the Guardian

http://orvillelloyddouglas.wordpress.com/2007/11/28/south-asian-american-actors-can-they-just-be-doctors-on-television/ Article on some successfull South Asian actors in Hollywood.

http://www.altmuslim.com/a/a/n/2848 - The daily Show interview with Aasif Mandvi

http://www.imdiversity.com/villages/asian/arts_culture_media/archives/pns_indian_media_stereotypes.asp - Stereotypes constructed on asians and south asians

http://gleehab.com/2010/03/12/curry-bear-interview-with-iqbal-theba/ - Interview with Iqbal Theba - Principle figgins from 'Glee'

http://www.guardian.co.uk/media/2009/may/28/eastenders-gay-love-affair - Guardian article on eastenders gay muslim storyline

http://youoffendmeyouoffendmyfamily.com/the-indian-american-comedy-invasion/ - Article suggesting Asians can break through into hollywood through comedy market

http://en.wikipedia.org/wiki/Russell_Peters - Russel Peters (successfull Asian Canadian Comedian)

http://en.wikipedia.org/wiki/Aziz_Ansari - Aziz Ansari Asian American Actor

http://www.guardian.co.uk/film/filmblog/2009/dec/22/south-and-east-asian-actors - Article on the Guardian on Harold and Kumar


Xmas Task #1

Textual Analysis

Kal Penn - Van Wilder
Link - http://www.youtube.com/watch?v=cyV1bM6JJF0 - Trailer for the film


Trailer highlighting Taj (Kal Penn)
-
http://www.youtube.com/watch?v=A8dmSsObmkM
South asian actor in a cameo role
Theories
- Representation and stereotyping
- Cameo role subordinates character, they are represented in a stereotypical role for comic purposes for audiences.
Issues and Debates
- Gender and ethinicity
- Shows ethnic character in a minor role, acting in an ethnic view purposely and exaterating the stereotype such as accents and beleifs.
M.I.G.R.A.I.N
S.H.E.P
Analysis Write up
The link that shows Kal penn in van wilder, highlights how a South Asian actor is portrayed and represented in hollywood, as overall he is given just a cameo role in the film. An in his role he is shown to be stereotypically south asian.
The 1st thing you nottice from the text above is the music, as immediatly as Kal Penn enters, there is a stereotypical indian herbal remedy tune played in the background. which can be seen as offensive and racist to some viewers. Also he is given the impression of being steretypical in shyness and awkwardness in when he 1st enters the room. Another very interesting element is his name in the fact that it is so long, connoting the stereotype of South Asians having large names. An how his name contains the word 'Taj Mahal' (a famous indian land mark and one of the 7 wonders of the world) clearly shows the director and hollywoods interpretation of him, portraying him in a very controversial and stereotypical role.
He is shown to be bottling up a lot of passion in the fact that whe he speaks he is shocked at what he says himself, and then goes onto a rant about what he wants to do which shows his Gender very strongly and how Guys in university are very horney and after sex.

Kal Penn - Van Wilder 2 - the rise of taj
Link -
http://www.youtube.com/watch?v=eQKcME-Eh0E&list=QL&playnext=1
South Asian actor in a lead role


Theories
- Representation and stereotyping
Even though he is given the lead role, he still shows how he is represented and stereoryped as a south asian.
Issues and Debates
- Gender and ethinicity
Points to look at
- M.I.G.R.A.I.N
- S.H.E.P
Analysis Write up
The trailer for Van wilder : The rise of taj, shows Kal Penn in a leading role in a film. His character is the same as of that from the 1st film, which is why he presented as a stereotypical south asian. Although he has seemed to have adapted to american lifestyle of partying and drinkning. The trailer shows his ethnicity to be some sort of sex appeal to women. which is interesting as this makes his portrayal of an South Asian actor to be possitive.
Although as this sequel was not on cinema or even very much on Tv highlights that having a south asian actor in a lead role was a bad choice.

The trailer opens with a small introduction which is mainly commentary introducing van wilder through what he ''taught us'' and then they show Taj walking in front of a group, showing him as the leader, indicating his rise from his role in the 1st film as just an assistant.
it then shows Taj speak for the 1st time, and you nottice that he speaks the same as he did in the 1st film showing his herritage as he has a slight accent. Its interesting though as it shows his growth in confidence as he flirts with a women on a plane, and the next scene is of them getting frisky in the airplane toilets. Then the next scene shows him introducing himself to his roomates, indicating he has grown a lot in confidence enough to approach strangers and introduce himself.
They immidatly respond to him, and automatically give him the role as a leader which is unusual for someone of his skin colour in america.
It also shows him giving advice to other 'nerdy' charcaters about posture and confidence.
He seems to have stepped into Van wilders shoes and has become the leader and the party instigater of their university. He is shown to have learned a lot from van as he has come across rivalry which he deals with in a cheeky manor giving a cheeky remarks and comments back.
It then shows a montage of partying clips, before showing Taj lying in a bed.. with a girl ready to pounce on him, before his parents and family unexpectadly arrive and spoil the fun before it began. Although his father seems to be impressed with him being so radical with girls. Reffereing to him as a 'hound doggy'.


Kal Penn - Harold and Kumar Escape from Guantanamo Bay
Link -
http://www.youtube.com/watch?v=y_NOc6yH5JY - film trailer



http://www.youtube.com/watch?v=JQZkwiH0r5Q - racial stereotypes (fan made)
Theories
- Post 9/11
- His character is claimed to be a terrorist because of his skin colour, he is 'randomly' searched in the airport.
Issues and debates
- Gender and ethnicity
Analysis Write up
This film is a sequel to Harold and Kumar go to white castle, Its interesting as its a comedy and it looks at most races, as there are comic spoofs about 'the kkk being racist' 'rednecks being ' 'black people and coolae' 'the goverment being racist'.
The trailer opens with them in the airport, showing that Kal Penn a South Asian American gets chosen for a 'random' security check at the airport, even though he didnt beep on the alarm. showing how since 9/11 that because of his skin colour he is being randomly searched.
Also in the next scene there is the scene in which an old lady keeps starring at him, and pictures him as a terrorist because of his skin colour and ethnic decent. She also shouts terrorist when picturing him with a stereotypical big beard and dorague which is assosiated with terrorists.
then in the next scene, when they are held by the goverment, the official is racist towards both Kal Penn and John Cho. reffering to them as ''North Korean'' and ''Al Queida''. And also reffers to John Cho as 'Hellp Kitty'.

Monday 13 December 2010

3 texts in which Kal Penn is acting in, 2 Lead roles and 1 cameo role.

http://www.youtube.com/watch?v=A8dmSsObmkM
Van wilder - Intro of Kal Penn as Taj..
Released in 2002

Box office
Budget - $5 million
Marketing cost - $15 million
Opening Weekend Gross (Domestic) - $7,302,913
Total Domestic Grosses - $21,305,259
Total Overseas Grosses - $16,970,224
Total Worldwide Grosses - $38,275,483

http://www.youtube.com/watch?v=7lBZC-OCQFk
Van wilder 2 - the rise of taj - Kal Penn in more of a leading role
Although sequel was not released in cinemas and has been very niche for audiences.
went very bad with critics, Kal Penn was the only familar face in a cast full of nobodies. which says it all about the film.
released in 2006 - straight to DVD

http://www.youtube.com/watch?v=3M5TM94lqYY&feature=related
The Namesake - Kal Penn in 1st major leading role
Although he plays a stereotypical role for his character and the film is in relation to his ethnic background and includes other south indian actors. which could be argued that it is a very safe role for him to play. The film touches on stereotpes and rasicm.
Released in 2006
Top ten lists
The film appeared on several critics' top ten lists of the best films of 2007

6th - Peter Rainer, The Christian Science Monitor
8th - Carrie Rickey, The Philadelphia Inquirer
8th - Claudia Puig, USA Today
9th - James Berardinelli, ReelViews

Awards and nominations
Won - Love is Folly International Film Festival (Bulgaria) - "Golden Aphrodite" - Mira Nair
Nominated - Casting Society of America - "Best Feature Film Casting" - Cindy Tolan
Nominated - Gotham Awards 2007 - "Best Film" - Mira Nair & Lydia Dean Pilcher
Nominated - Independent Spirit Award - "Best Supporting Male" - Irrfan Khan

Sunday 12 December 2010

Www:
Good overall knowledge on subject and topic
Look at specific texts

Ebi:
Could look more into political issues
Could look more into books for quotes

Audience Theories

Hyperdermic Needle Theory -
The Media 'Injects' audiences with its views and opinions without the audiences realising, like a doctors syringe injects drugs into the body.
- This draws attention to the power of the media producers over its audiences.
- It makes audiences seem 'passive' and 'powerless'

- Audiences are used to being familirased by seeing thier favourite celebrities and hollywood icons in films as they have been injected by their star power, which would refrain them from looking at newer different stars. such as south asian actors.

http://www.utwente.nl/cw/theorieenoverzicht/Theory%20clusters/Mass%20Media/Hypodermic_Needle_Theory.doc/
''The theory suggests that the mass media could influence a very large group of people directly and uniformly by ‘shooting’ or ‘injecting’ them with appropriate messages designed to trigger a desired response.

Both images used to express this theory (a bullet and a needle) suggest a powerful and direct flow of information from the sender to the receiver. The bullet theory graphically suggests that the message is a bullet, fired from the "media gun" into the viewer's "head". With similarly emotive imagery the hypodermic needle model suggests that media messages are injected straight into a passive audience which is immediately influenced by the message. They express the view that the media is a dangerous means of communicating an idea because the receiver or audience is powerless to resist the impact of the message. There is no escape from the effect of the message in these models. The population is seen as a sitting duck. People are seen as passive and are seen as having a lot media material "shot" at them. People end up thinking what they are told because there is no other source of information.''


http://www.oppapers.com/essays/Influence-Media-Society/76555?read_essay
The Influence Of Media On Society
One such theorist stated that the new found media was manipulating the mainstream masses and deliberately causing crime and violence for financial gain. Although this argument has been cast aside man times it always returns in modern society when there is a severe outbreak of violence on TV.

http://www.oppapers.com/essays/Does-Media-Shape-We-Are/146698?read_essay
Does The Media Shape Who We Are?
Introduction
The Mass Media is an important feature of modern society; its development has undoubtedly been a core factor to rapid social and technological change and also to the rise in personal income and standard of life as well as the decline of some social traditions. Mass media can be defined as venues for messages that are created for consumption by large numbers of people. It is a term used to denote a section of the media specifically envisioned and designed to reach a very large audience such as the population of a nation state.
The degree to which the mass media has influenced society today has been (and still is) debated upon for decades. It can be argued that the mass media is used as “an instrument”, both more powerful and more flexible than anything in previous existence, for influencing people into certain modes of belief and understanding within society.

Cultivation theory
- As audiences watch more and more TV and films they gain more opinions and views on the world. They follow the status quo and Hegemony.
Hegemony - a theory of ideologies and beleives that reiterate dominant ideologies.
- It draws attention to the fact that audiences gain a lot of thier knowledge from the media. Although it does encourage false measures.

The more audiences are used to seeing Hollywood films dominated by 'White' actors the more they will be used to and familiarised with this and would beleive this is the right choice.

http://www.oppapers.com/essays/Cultivation-Effect/394887?topic
Cultivation Effects
Cultivation theory is a social theory designed in the 1950s and '70s to examine the role of television on Americans. Another kind of cultivation effect is Computer Mediated Communication or (CMC) this kind of communication is done by email, list servers, use net groups and chat rooms. Steve Jobs labeled these “interpersonal computers” rather than” personal computers” because of all the different ways to communicate by way of computer (Walther & Burgoon, P.51). There are many factors that make this different from face to face communication, some aspects of CMC are absence of context cues, the record ability of conversation, the rate of exchange, the level of formality, the anonymity of the user.

Key Quotes from Books

Key Quotes from Books
Nathans Abrams
''Studying Film''
Great Britain: Hoddler Headline Group : 2001

'' There are 5 key elements to be considered when studying stars. The star as a real person, the star as a form of economic capital or commodity, the star in performance; as someone who takes on roles and characters, the star as an image, a persona, a celebrity, a star as a form of representations''

''Think about what this says about modern day stars. Is there a gap between thier star image and the real person?''

AS Media Studies : The Essential Introduction

(Stereotyping)

'' Rather than representing them as individuals, sections of the media use kind of shortland in the way in which they represent some groups of people.''

'' The representation of groups, however, is not axed forever and its possible to observe how it changes over time.''

''It can be argued that this may be linked ideologically to such things as legislation promoting equal opportunity.''

John Hartley
''Communication, Cultural and Media Studies :
The Key Concepts:
Third Edition''
Routledge Key Guides.

''Ethinicity is crucial to identity formation yet it is not something predetermined or complete. Ethinicity for Hall, is a 'project', or something that we continually shape through which we position ourselves.''

''By explaining cultural identity through biological makeup in this way, the concept of ethinicty can lead to reductionists conclusions and cultural essentialism: 'they are like that beacause its in thier blood' (Gillespie, 1995: 8). ''